Crafting Your Client Friendly Bio

message

 

You want to fill your practice with clients that are the right fit for you and having a Client Friendly Bio will help you to do that.  A Client Friendly Bio lets your prospective clients learn about you as well as help them to decide if you are the right lawyer for them.  Answer these 3 questions and you can craft a Client Friendly Bio that will attract your ideal clients.

  1. Why did you choose this specific kind of law to work in?
  2. What is your personal connection that caused you to choose this field?
  3. How do your clients benefit from working with you?

 

They seem easy enough to answer right?  Before you answer them though I want you to think about your ideal client avatar, visualize who they are and why they need you and then I want you to answer these questions as if you were them.  The idea is not to sound stiff and business like and fill your bio with a lot of legal jargon, but to let your personality shine through so the prospective client can relate and understand why YOU are the right lawyer for them!

With Love & Best Wishes Always!

Jennifer_Signature_1

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s